GAMBIA HOSTS AMAA NOMINATION PARTY
The 2012 edition of African Movie Academy Awards (AMAA) has received 328 entries from filmmakers across Africa.
Chairman of AMAA’s College of Screeners, Shuaib Hussein said in a release recently that his team of screeners is currently in camp working on the entries ahead of nominations that would be announced in Banjul, the capital of Gambia.
The nominations would be announced at a big ceremony that will be attended by celebrities, top government officials and top industry players in Gambia and other African countries on 17th March, 2012.
Mr. Hussein, who gave a breakdown of the entries, said the AMAA regional offices in Lagos, Accra, Johannesburg and Nairobi received 328 total entries as follows: short film- 88 entries, documentaries- 57, entries from Africans in Diaspora- 43, animations- 6 and 134 features films from Nigeria, Ghana, Tanzania, Namibia, Guinea, Senegal, South Africa, Kenya, Cameroun, Uganda, Algeria, Egypt and Zimbabwe among others.
Over 20 films were submitted from Ghana including indigenous films. For the first time, AMAA received 6 indigenous films from Ghana.
On the increase in entries this year, Mr. Hussein noted that filmmakers and allied practitioners in Africa had accepted the award as their own, coupled with the fact that winning at AMAA had become a career-defining moment.
“The growing awareness of AMAA and the fact that filmmakers are becoming aware of the need to put their works up for mention has given rise to more participation at AMAA awards.
Winning at AMAA enhances reputation of any filmmaker in Africa and helps their marketing and financial drive among other benefits.
Besides, AMAA is the only big thing now in Africa and so only a mention puts a filmmaker’s game running,’’ he said.
Also speaking on the nomination event, Naomi Lucas, Head of Business Development of AMAA, said the choice of Gambia this year was to offer a new experience for celebrities and motion picture practitioners to explore the beauty and splendor of the West Africa country that had become one of the most important tourist destinations in the world.
“Many of our people are used to going to Europe and America for events and they know little about this beautiful continent. One of the objectives of AMAA is to unite Africa and celebrate our diversity.
Previous nomination events have been held in South Africa, Ghana, Kenya and Burkina Faso,’’ she concluded.
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