Bebe Akinboade
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THE AFRICA FASHION RECEPTION LIT UP PARIS

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It was a weekend of
razzmatazz and glamour as Legendary Gold Limited in collaboration with the
World Fashion Organization, Paris Luxury Events and the Embassy of Nigeria in
France presented the Africa Fashion Reception of the World Fashion Week at the
prestigious Salle Wagram which is located in the exclusive and very Porsche
17th district of Paris.

The
Africa Fashion Reception featured the collection of 16 leading African
designers from 16 African countries. These designers were carefully selected to
represent their countries from a pool of applicants from the various countries
based on their look book submitted months earlier.
Participating
designers by country includes Anggy Haif, Cameroun, Francois 1er, Burkina Faso,
Soucha, Egypt, Fay designs, Zambia, B’Exotiq by Bee Arthur, Ghana, Kipusa,
Kenya, Moie, Liberia, Maria Bocoum, Mali, Siham El Habti, Morocco, Frank Osodi,
Nigeria, Lilly Alfonso, Malawi, Dady de Maximo, Rwanda, Nafytoo, Senegal, Diana
Fashion, Tanzania, JSE Couture, South Africa, and Chaivo designs, Zimbabwe. 


The
event gathered the very exclusive French and African audience led by the Mayor
of Paris, the Nigerian Ambassador to France who was represented by Kenneth
Nwanchukwu, Minister in charge of economic, investment and trade in the Nigerian
Embassy , Chairman/CEO, World Fashion Week and members of the Board of
Governors of the World Fashion Organization. Others that made the guest list
included Ambassadors from over 12 countries, Dame Abimbola Fashola, First Lady
of Lagos State, Mrs Merit Gordon Obua, Wife of the CSO to the Nigerian
President, Aisha Babangida-Shinkafi, Alex Oriaku, Consul General, Nigerian
Embassy, Dele Momodu, Comrade Jude Imagwe, Senior Special Assistant to the
President (Youth & Student Matters) etc.
The
global fashion press and buyers were not left out as they all had fulfilled day
with the quality of what the designers presented. 
During
the event, Mrs Merit Gordon Obua, Wife of the Chief Security Officer of the
President of the Federal Republic of Nigeria was invested as Patron of World
Fashion Organization – Africa by the Chairman/CEO of the World Fashion Week. She is
presently the only African so honoured.

The benefiting charity/Foundation of the Africa Fashion Reception was officially
introduced to the global audience. It is the Better Life Programme for African
Rural Woman which was represented by its Chairperson herself, Aisha Babangida
Shinkafi.
With
the incredible success of the Africa Fashion Reception, what does the President
of Legendary Gold think about the successful event ‘Again we have just been
able to step up the game. Paris
still remains where it is when it comes to fashion. It is still the world’s
fashion capital. Taking into consideration how difficult it is to impress the
French fashion industry,  acceptance in Paris at this level is all anyone can ask for’

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